The program is designed to make you understand the most innovative technologies and acquire the skills to manage the upcoming technological disruptions in marketing. Dismiss. We treat and select everyone in line with our Equality and Diversity Statement. The York Business School MSc Digital Marketing and Data Analytics programme brings together relevant contemporary academic theory and research with practical understanding of activities within organisations. Former graduates have gone onto work for BMW in China, Starbucks in Taiwan and Yoyo Wallet, a mobile payment system company based in London. Want more detail? why you want to study a postgraduate qualification in this course, a sample of music composition/performance, Offer you a place on a different course which we think suits you better, Tell you that we'll consider your application a second time in the next stage, Tell you that your application has been unsuccessful. Master of Business Administration. Quantitative skills are beneficial but not essential; a willingness to engage with quantitative materials is required. This course addresses the need for industry to have more managers with marketing analytic skills. You will learn how to undertake and apply marketing analyses using appropriate marketing theories and techniques, which will allow you to make appropriate strategic and … She obtained her PhD at the University of Brighton on Foreign Retailers' Expansion in China (2009). Without these, your application may be delayed. EU students commencing their studies in academic year 2020/21 can also apply for tuition fee support, but may not be eligible to receive funding for living costs. Learn a skill that is indispensable to organisations around the world, no matter the industry or market. Arden’s online programme delivery makes it is easier to develop your data handling and marketing skills alongside your existing commitments and responsibilities. Dr Lisa Qixun Siebers was born in the Northeast of China and educated in both China and the UK. Wider dissemination of and interest in her research has also been demonstrated by invited presentations as well as media attention and expert opinion to practitioner publications, she is often in the press e.g. Increasingly, these organisations are recognising the role of data in gaining insights and out-thinking competitors. If you need to improve your English language skills before you enter this course, our partner INTO University of Stirling offers a range of English language courses. This 22 months part-time degree is delivered via our unique interactive online learning platform. This support includes: We have a thriving entrepreneurship culture. The MSc Marketing and Data Analytics postgraduate degree at Nottingham Business School, Nottingham Trent University is designed to meet industry's growing need for marketing professionals with data analytics proficiency. Please contact us if you're not sure you have the right experience or qualifications to get onto this course. MSc Marketing graduates in the past three years are currently employed as: Building on that foundation, alumni of the University of Stirling’s MSc Marketing degree who graduated between five and ten years ago have since advanced into some of the following positions: Some of our more established alumni are currently leading and shaping marketing strategy across many different sectors: University of Stirling Take a look at the Prepare for Success website to get more information. COVID-19: we have updated the start date for this course, Marketing Analytics (MSc) starting January 2021 for 1 year, We are top 3 in the UK for Marketing (Complete University Guide, 2020). How to Apply. FK9 4LA The course will teach you how to interpret the marketing data generated by businesses and how to effectively communicate your findings to inspire better ways of working. Fees shown are for a full-time, one-year Masters course. You’ll use a multi-channel approach to analyse and interpret data. In the MSc Marketing - Marketing Analytics and Data Science (MADS) profile, you will be educated and trained thoroughly on methods that allow you to analyze and model (secondary, big) data to track the marketing performance of the firm and generate new customer insights. Combine the study of digital marketing tools and strategy with an in-depth exploration of marketing analytics. Other English language qualifications we accept. Find out about studying this degree online. If you don't have the exact entry requirements, but you have significant work or voluntary experience in this sector we'll assess your relevant professional experience, your subject knowledge and your aptitude for learning. The MSc in Marketing Strategy and Data Analytics will build your knowledge of international business practices, strategic management, financial management and digital business. It covers the work and time it takes us to assess your application. For more information on courses invoiced on an annual fee basis, please read our tuition fee policy. Full-time (with placement), 24 months, February 2021: Applications open. Entry requirements. Northern Irish students can apply for a postgraduate tuition fee loan of up to £5,500 from Student Finance NI. If you have the talent, ability and drive to study with us, we want to make sure you make the most of the opportunity – regardless of your financial circumstances. The MSc in Business Analytics starts online in the summer before the beginning of term 1 with three pre-courses which ensure that every student has the minimum specific background required by all other modules. It has been developed by the Neo-demographic Laboratory for Analytics in Business (N-LAB), a state-of-the-art teaching, data visualisation and research facility within the Business School. Find out which English language tests we accept. “It is a great programme which is well designed, developed and delivered. The course uses a variety of assessment methods ranging from individual assignments, group assignments, marketing reports, class tests, examinations, individual and/or group presentations and research design. Find out about the cost of living for students at Stirling, We aim to be as flexible as possible, and offer a wide range of payment methods - including the option to pay fees by instalments. Real-World projects with key organisations who are also leading researchers within the industry market! Times, the total fee will remain the same and will give you the knowledge and skill to! In Scotland but at an international student School as a student and for to. 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